ABOUT US

Ashley Jones, the founder of Tones of Melanin, attended Norfolk State University. While attending Norfolk State University, she designed promotional items and T-shirts for many departments. She noticed that HBCUs lacked uniqueness and were underrepresented within the apparel community. In 2017, Ashley launched Tones of Melanin to fill this void.

Why shop Tones of Melanin? You should shop Tones of Melanin because we are TRUE brand ambassadors for all HBCUs. We love all things HBCU, and we want to help further HBCUs through apparel marketing. We merge streetwear with collegiate wear to create a new style of fashion. By wearing Tones of Melanin, you are supporting HBCUs in two ways. You are helping them be seen in areas that they might never have reached, and you are giving back because 10%-15% off all sales go back to the institution you are wearing. Tones of Melanin is made for us BY us, which truly makes a difference. We hope to uplift the HBCU community to new levels.

Sweatsuits

FAMU Sweatsuit

$110.00

Aggie Sweatsuit

$110.00

Behold Sweatsuit

$110.00

Hampton Sweatsuit

$110.00

Southern Sweatsuit

$90.00

Bethune Cookman Sweatsuit

$110.00

Jackson Sweatsuit

$90.00

ECSU Sweatsuit

$90.00

Alcorn Sweatsuit

$110.00

Grambling Sweatsuit

$90.00

Virginia State Sweatsuit

$110.00

WSSU Sweatsuit

$110.00

ASU HORNETS Sweatsuit

$90.00

New

NCCU Sweatsuit

$110.00

PVAMU Sweatsuit

$110.00

SCSU Bulldog Sweatsuit

$110.00

Del State Hornets Sweatsuit

$110.00

Howard Bison Sweatsuit

$110.00

TUSKEGEE Sweatsuit

$110.00

Albany State Sweatsuit

$110.00

Clark Atlanta Sweatsuit

$75.00

Morehouse Sweatsuit

$70.00

Reversible Jackets

FAMU REVERSIBLE PREORDER Ships out the week of JULY 2 - Tones of Melanin

FAMU REVERSIBLE JACKET

$175.00

NC A&T REVERSIBLE JACKET

$175.00

SOUTHERN REVERSIBLE JACKET

$175.00

SC STATE REVERSIBLE JACKET

$175.00

ALABAMA STATE REVERSIBLE JACKET

$175.00

JACKSON STATE REVERSIBLE JACKET

$175.00

WSSU REVERSIBLE JACKET

$175.00

ALCORN REVERSIBLE JACKET

$175.00

HOWARD REVERSIBLE JACKET

$175.00

SAVANNAH STATE REVERSIBLE JACKET

$175.00

GRAMBLING REVERSIBLE JACKET

$175.00

ECSU REVERSIBLE JACKET

$175.00

ALBANY STATE REVERSIBLE JACKET

$175.00

AAMU REVERSIBLE JACKET

$175.00

HAMPTON UNIVERSITY REVERSIBLE JACKET

$175.00

NCCU REVERSIBLE JACKET

$175.00

TUSKEGEE REVERSIBLE JACKET

$175.00

VIRGINIA STATE REVERSIBLE JACKET

$175.00

MOREHOUSE REVERSIBLE JACKET

$175.00

PVAMU REVERSIBLE JACKET

$175.00

MVSU REVERSIBLE JACKET

$175.00

Pullovers

FAMU Windshirt Pullover

$90.00

NC A&T Windshirt Pullover

$90.00

Southern Windshirt Pullover

$90.00

Jackson State Windshirt Pullover

$90.00

Alcorn Braves Windshirt Pullover

$90.00

South Carolina State University Windshirt Pullover

$85.00

Norfolk State University Windshirt Pullover

$90.00

Grambling Windshirt Pullover

$90.00

Howard Windshirt Pullover

$90.00

NCCU Windshirt Pullover

$65.00

ASU Windshirt Pullover

$90.00

Savannah State Windshirt Pullover

$90.00

PVAMU Windshirt Pullover

$80.00

AAMU Windshirt Pullover

$70.00

Delaware State University Windshirt Pullover

$90.00

Hampton University Windshirt Pullover

$90.00

Winston Salem State University Windshirt Pullover

$90.00

Virginia State University Windshirt Pullover

$90.00

ECSU Windshirt Pullover

$80.00

MSVU Windshirt Pullover

$75.00

Claflin State Windshirt Pullover

$90.00

Texas Southern Windshirt Pullover

$70.00

Tennessee State University Windshirt Pullover

$75.00

Albany State University Windshirt Pullover

$90.00

FVSU Windshirt Pullover

$75.00

Tuskegee University Windshirt Pullover

$90.00

Bethune Cookman University Windshirt Pullover

$90.00

Fayetteville State University Windshirt Pullover

$75.00

UAPB Windshirt Pullover

$90.00

BOTTOMS

NORFOLK STATE JOGGING PANTS

$55.00$60.00

TENNESSEE STATE JOGGING PANTS

$55.00$60.00

SAVANNAH STATE JOGGING PANTS

$55.00$60.00

JACKSON JOGGING PANTS

$55.00$60.00

LINCOLN PA JOGGING PANTS

$55.00$60.00

FAMU JOGGING PANTS

$55.00$60.00

BETHUNE COOKMAN JOGGING PANTS

$55.00$60.00

SOUTHERN JOGGING PANTS

$55.00$60.00

SC STATE JOGGING PANTS

$55.00$60.00

UAPB JOGGING PANTS

$55.00$60.00

WSSU JOGGING PANTS

$55.00$60.00

ECSU JOGGING PANTS

$55.00$60.00

ASU JOGGING PANTS

$55.00$60.00

Albany State Jogging Pants

$55.00$60.00

T-Shirts

Black Classic NCCU Tee

$25.00

Black Classic VSU Tee

$25.00

Blue Classic VSU Tee

$25.00

White Study Hall VSU Tee

$25.00

Blue Study Hall VSU Tee

$25.00

Gold Study Hall Tuskegee Tee

$25.00

White Study Hall Tuskegee Tee

$25.00

White Study Hall Tennessee State Tee

$25.00

Rugbys

Perfect for any season!

FAMU Rugby

$55.00$60.00

NC A&T Rugby

$55.00$60.00

AAMU Rugby

$55.00$60.00

Southern Rugby

$55.00$60.00

Claflin Rugby

$55.00$60.00

Savannah State Rugby

$55.00$60.00

UAPB Rugby

$55.00$60.00

Howard Rugby

$55.00$60.00

SHOW ALL

Crewnecks

Cozy weather

Grey Classic NSU Crewneck

$40.00

Black Classic NSU Crewneck

$40.00

Black Classic VSU Crewneck

$40.00

Blue Classic VSU Crewneck

$40.00

Grey Classic VSU Crewneck

$40.00

Black Classic Tuskegee Crewneck

$40.00

Gold Classic Tuskegee Crewneck

$40.00

Grey Classic Tuskegee Crewneck

$40.00

Grey Classic Tennessee State Crewneck

$40.00

Black Classic Tennessee State Crewneck

$40.00

Red Classic Tennessee State Crewneck

$40.00

Gold Classic Southern Crewneck

$40.00

Grey Classic Southern Crewneck

$40.00

Black Classic Southern Crewneck

$40.00

Blue Classic SCSU Crewneck

$40.00

Black Classic SCSU Crewneck

$40.00

Grey Classic Shaw Crewneck

$40.00

Gold Classic Shaw Crewneck

$40.00

Grey Classic Shaw Crewneck

$40.00

Blue Classic SSU Crewneck

$40.00

Grey Classic SSU Crewneck

$40.00

Black Classic SSU Crewneck

$40.00

Grey Classic NCCU Crewneck

$40.00

Black Classic NCCU Crewneck

$40.00

Grey NCCU TOUR Crewneck

$40.00

NSU tour Crewneck

$40.00

Grey NSU Classic Crewneck

$40.00

Black NSU Classic Crewneck

$40.00

Black Morehouse Classic Crewneck

$40.00

Grey Morehouse Classic Crewneck

$40.00

Red MVSU Classic Crewneck

$40.00

Grey MVSU Classic Crewneck

$40.00

Black MVSU Classic Crewneck

$40.00

Black UMES Classic Crewneck

$40.00

Grey UMES Classic Crewneck

$40.00

Grey Lincoln Classic Crewneck

$40.00

Navy Lincoln Classic Crewneck

$40.00

Black Lincoln Classic Crewneck

$40.00

Black Classic KSU Crewneck

$40.00

Grey Classic KSU Crewneck

$40.00

Navy Jackson Tour Crewneck

$40.00

Red Jackson Tour Crewneck

$40.00

Grey Jackson Tour Crewneck

$40.00

Navy Howard Tour Unisex Heavy Blend™ Crewneck Sweatshirt

$40.00

Grey Classic Hampton Crewneck

$40.00

Classic Black Hampton Crewneck

$40.00

Grey Classic Grambling Crewneck

$40.00

Black Classic Grambling Crewneck

$40.00

Black Classic Fort Valley Crewneck

$40.00

Grey Classic FAMU Crewneck

$40.00

SHOW ALL

Blog

What is Juneteenth? - Torrey “Deuce” Rogers II

This weekend marks the 156th anniversary of Juneteenth, a very historic holiday and important holiday for Black Americans. It represents the beginning of something new for us as it marked the end of traditional slavery for all. The holiday has seen a surge in recognition largely due to companies and states paying attention to Black people in the Black Lives Matter resurgence that occurred last May and June. But what is Juneteenth and why is it so important? We’d have to start at the beginning to get a full understanding.

on June 16, 2021

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ABOUT US